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Internet Summit nears capacity crowd for top Southeast digital marketing event

Friday, November 11th, 2011

Gary Vaynerchuk

Gary Vaynerchuk keynotes the 2011 Internet Summit in Raleigh next week, which is nearly sold-out.

Fewer than 50 seats remain for next week’s Internet Summit, which is bringing hundreds of digital media and marketing thought-leaders to the Raleigh, NC Convention Center Nov. 15-16.

The event, which attracts a capacity crowd, offers take-away insight into social media marketing, search engine optimization, ecommerce trends, email marketing, we and mobile analytics, big data, cloud computing, startup fund-raising and much more.

You’ll have access to visionary thought leaders who will share their insight and experience with you.  Hear from the founders of companies like Twitpic, TheLadders & HowStuffWorks!  Not enough?  How about a Keynote from Top rated SXSW keynote and ‘Social Media King’ Gary Vaynerchuk?

That’s just a sampling of the more than 120 speakers and presenters that will be on hand.

We interviewed just a handful of the many presenters. For a preview of what thought-leaders will be presenting at the event see:

The Internet Summit’s Talented Speakers & Presenters include:

  • Gary Vaynerchuk, Co-Founder, VaynerMedia
  • Marc Cendella, Founder & CEO, TheLadders
  • Marshall Brain, Founder, HowStuffWorks
  • David Payne, Chief Digital Officer, Gannett
  • Noah Everett, Founder, TwitPic and Heello
  • Ro Choy, COO, Formspring
  • Liz Strauss, Co-founder, SOBcon & LizStrauss.com
  • Brian Hitney, Developer Evangelist, Microsoft
  • David Perry, Business Development Executive, Google
  • Jack Krawczyk, Sr Product Marketing Mgr, StumbleUpon
  • Traug Keller, Sr VP of Production, ESPN
  • Catherine Cook, Co-Founder, myYearbook
  • Eric Ranta, SVP of Value Engineering, SAP
  • Micahel Cristinziano, VP Strategic Development, Citrix
  • Doug Smith, Dir Product Management, Taleo
  • Malin Huffman, Head of Product Development, NetSuite
  • Jerry Cuomo, CTO WebSphere, IBM
  • Lee Congdon, CIO, RedHat
  • Jeff Ragovin, Chief Revenue Officer, Buddy Media
  • Peggy Fry, Chief Revenue Officer, Clearspring Technologies
  • Mike Relm, Founder, Relmvision
  • Bob Young, Founder & CEO, Lulu.com
  • Donna DeMarco, Co-Founder & VP, Viddler
  • Emily Keye, Marketing Strategist, Bronto
  • Tammy Gordon, Dir Social Communications & Strategy, AARP
  • Markus, Renstrom, Head of SEO, Yahoo!
  • Dr. Manuel Aparicio, CEO & Co-Founder, Saffon Technologies
  • Julianna DeLua, Enterprise Solutions Evangelist, Informatica
  • Tony Haile, General Manager, Chartbeat
  • Ryan Mannion, Chief Technology Officer, Politico
  • David Giambruno, SVP and CIO, Revlon
  • Gaurav Howard, Sr. Dir Product Marketing, Marketo
  • Michael Lubek, CIO, GE Global Applications
  • Angela Connor, Social Media Manager, Capstrat
  • Ryan Allis, CEO, iContact
  • Prerna Gupta, CEO, Khush
  • Kevin Dando, Dir Digital & Education Communication, PBS
  • Clint Smith, Co-Founder & CEO, Emma
  • Matt Crenshaw, VP of Marketing, Discovery Communications
  • Scott Gunter, VP of User Experience, Usability Sciences
  • Lindsay Wassell, Partner & Consultant, KeyphraSEOlogy
  • Steve Ashley, VP Internet Marketing, Market America
  • Dennis Gullitto, APM Product Marketing Manager, Compuware
  • Scott Baker, Sr. Mgr Virtualization & Cloud Engineering, NetApp
  • Jeramiah Dooley, vArchitect, VCE/Cisco Virtualization
  • Gerard Bush, Chief Creative Dir, The brpr Group
  • Ted McDonald, Analyst, Verisign
  • Rob Ousbey, VP Operations Seattle, Distilled
  • David Gudai, VP of Marketing, Storkie
  • Glenn Mersereau, Dir of Internet Marketing, PHE
  • Jim Tobin, President, Ignite Social Media
  • Kevin Pomplun, CEO, SkyGrid
  • Sherry Bastion, Web Creative Director, Lenovo
  • John Lovett, Sr Partner, Web Analytics Demystified
  • Drew Diskin, Dir of Interactive & Web Strategy, Penn Medicine
  • Lynette Montgomery, VP Ecommerce, Burt’s Bees
  • Noah Dinkin, Co-Founder & President, FanBridge
  • Jessica Bowman, SEOinhouse.com
  • Todd Moy, Sr User Experience Designer, Viget Labs
  • Donna Bedford, Global SEO Lead, Lenovo
  • Francis Shepherd, Media Evangelist
  • Dallas Lawrence, Chief Digital Strategist, Burson-Marsteller
  • Karen Albritton, President, Capstrat
  • Thuy LeDihn, Senior Marketing Manager, .ORG
  • Adam Covati, Co-founder & CTO, Argyle Social
  • Kyle Scott Richardson, Social Media, NC National Guard
  • Cara Rousseau, Social Media Manager, Duke University
  • Loren Baker, VP of Marketing, Blueglass
  • Matthew Muñoz, Partner & Chief Design Officer, New Kind
  • Jill Whalen, CEO, HighRankings
  • Jason Caplain, General Partner, Southern Capitol Ventures
  • David Heaney, Senior Associate, TomorrowVentures
  • John Lawrence, Partner & CFO, Longworth Venture Partners
  • Brooks Raiford, CEO, NCTA
  • Roger Krakoff, Managing Partner, Cloud Capital Partners
  • Charles Nicholls, Chief Strategy Officer, SeeWhy
  • Jeff Campbell, VP & Co-Founder, Resolution Media
  • Gary Storr, Business Architect & Solutions, Nortel
  • Jeff Spivey, VP Board of Directors, ISACA
  • Doug Hanna, CEO, A Small Orange
  • Lisa, Braziel, Strategy Director, Ignite Social Media
  • William Blackmon, CEO, LinkMein
  • Chris Condayan, Public Outreach, Am Society for Microbiology
  • Kyle Scott Richardson, Dir of Social Media, NC National Guard
  • Jill Carlson, Marketing Manager, Argyle Social
  • John Lane, VP Strategy & Creative, Centerline Digital
  • Michael , Gowan, Associate Dir of Web Strategy, Duke Medicine
  • Dana Kirchman, SVP Head of Client Operations, Lumi Mobile

Internet Summit is an outstanding learning experience mixed with  prime networking opportunities and entertaining keynotes.

There’s even 5 additional hours of intense session digging deep into Social Media, SEO & Search, User Experience & Design and Analytics when you add the pre-conference to your registration.

Internet Summit bringing 120 digital gurus to Raleigh Nov. 15-16

Thursday, October 6th, 2011
Interent Summit 2011TechMedia’s Internet Summit 2011 at the Raleigh, NC Convention Center Nov. 15-16  is jam-packed with top level content focused on the latest digital trends, online marketing techniques and IT best practices at the largest digital event in the Southeast.
 
The Internet Summit features two full days of learning mixed with awesome parties, great networking and entertaining keynotes.  Here’s a sampling of topics that will be addressed:

  • Online Video
  • Cloud Panel
  • Ecommerce Trends
  • Reputation Management
  • Security/Risk Management
  • Startup Strategies
  • Enterprise 3.0 Panel
  • Email Marketing
  • Mobile Analytics
  • Advanced SEO
  • Big Data
  • Measuring Social
  • Design
  • Paid Search
  • CIO/CTO Panel
  • Online Advertising
  • Location Marketing
  • Marketing Through Facebook & Twitter
  • Virtualization
  • Social Media Marketing
  • Internet Entrepreneurship Panel
  • and much more.

Hear from the founders of companies like Gowalla, TheLadders, Twitpic & HowStuffWorks!  Not enough?  How about a Keynote from Top rated SXSW keynote and ‘Social Media King’ Gary Vaynerchuk? That’s just a sampling of the over 120 speakers and presenters that will be on hand.

Early confirmed presenters include:
  • Gary Vaynerchuk, Co-Founder, VaynerMedia 
  • Josh Williams, Co-founder & CEO, Gowalla 
  • Mac Cendella, Founder & CEO, The Ladders 
  • Marshall Brain, Founder, How Stuff Works 
  • David Perry, Business Development Executive, Google
  • Liz Strauss, Co-founder, SOBcon & LizStrauss.com 
  • Noah Everett, Founder, TwitPic and Heello 
  • Jack Krawczyk, Sr Product Marketing Mgr, StumbleUpon 
  • Traug Keller, Sr VP of Production, ESPN
  • Jeff Ragovin, Chief Revenue Officer, Buddy Media 
  • Peggy Fry, Chief Revenue Officer, Clearspring Technologies
  • Mike Relm, Founder, Relmvision 
  • Bob Young, Founder & CEO, LuLu.com
  • Donna DeMarco, Co-Founder & VP, Viddler 
  • Ryan Mannion, Chief Technology Officer, Politico 
  • Fran Maier, President & Executive Chair, TRUSTe
  • Jerry Cuomo, CTO WebSphere, IBM
  • Prerna Gupta, CEO, Khush
  • Kevin Dando, Dir Digital & Education Communication, PBS
  • Clint Smith, Co-Founder & CEO, Emma
  • Matt Crenshaw, VP of Marketing, Discovery Communications
  • Scott Gunter, VP of User Experience, Usability Sciences 
  • Lindsay Wassell, Partner & Consultant, KeyphraSEOlogy 
  • Steve Ashley, VP Internet Marketing, Market America 
  • Gerard Bush, Chief Creative Dir, The brpr Group 
  • Rob Ousbey, VP Operations Seattle, Distilled 
  • David Gudai, VP of Marketing, Storkie 
  • Glenn Mersereau, Dir of Internet Marketing, PHE
  • Jim Tobin, President, Ignite Social Media
  • Kevin Pomplun, CEO, SkyGrid 
  • Sherry Bastion, Web Creative Director, Lenovo 
  • John Lovett, Sr Partner, Web Analytics Demystified
  • Drew Diskin, Dir of Interactive & Web Strategy, Penn Medicine 
  • Lynette Montgomery, VP Ecommerce, Burt’s Bees 
  • Noah Dinkin, Co-Founder & President, FanBridge 
  • Jessica Bowman, SEOinhouse.com
  • David Gudai, VP of Marketing, Storkie
  • Todd Moy, Sr User Experience Designer, Viget Labs
  • Donna Bedford, Global SEO Lead, Lenovo
  • Francis Shepherd, Media Evangelist
  • Dallas Lawrence, Chief Digital Strategist, Burson-Marsteller
  • Thuy LeDihn, Senior Marketing Manager, .ORG
  • Adam Covati, Co-founder & CTO, Argyle Social
  • Chris Condayan, American Society for Microbiology
  • Kyle Scott Richardson, Social Media, NC National Guard
  • Cara Rousseau, Social Media Manager, Duke University
  • Loren Baker, VP of Marketing, Blueglass
  • Matthew Munoz, Partner & Chief Design Officer, New Kind
  • Jill Whalen, CEO, HighRankings
Register today to secure your seat!

Early bird rate on Raleigh Internet Summit ends Aug. 31

Thursday, August 25th, 2011

Internet SummitRALEIGH, NC – You can still get the Early Bird rate of only $195 to attend the Internet Summit 2011 in Raleigh, NC, Nov. 15-16, but only until August 31.

The Summit promises to be the biggest and best yet. It features:

  • Keynote by Gary Vaynerchuk, “Social Media King” & NY Times bestselling author
  • Over 100 top thought leaders & industry innovators sharing insight on topics that matter to you
  • More than 60 presentations & panels covering topics likeSearch/SEO, Social Media, Analytics, Mobile, Video & more
  • Network and connect with close to 2000 of your peers
  • Leading edge concepts & strategies you can put to use today
  • Entrepreneur offerings - Startup Bootcamp, Demo Showcase & Startup Lounge
  • Dedicated Tech Track for IT Professionals from cubicle to the corner office
  • Opening reception special performance by master video DJ Mike Relm
  • Additional Pre-Conference offering 25 more in-depth sessions led by expert interactive and marketing pros

Early confirmed presenters include:

  • Gary Vaynerchuk, Co-Founder, VaynerMedia
  • Mac Cendella, Founder & CEO, The Ladders
  • Perry Cooper, Sr VP Digital Media, NHL
  • Peggy Fry, Chief Revenue Officer, Clearspring Technologies
  • Bob Young, Founder & CEO, Lulu.com
  • Jack Krawczyk, Sr Product Marketing Mgr, StumbleUpon
  • Jeff Ragovin, Chief Revenue Officer, Buddy Media
  • David Perry, Business Development Executive, Google
  • Donna DeMarco, Co-Founder & VP, Viddler
  • Ryan Mannion, Chief Technology Officer, Politico
  • Fran Maier, President & Executive Chair, TRUSTe
  • Scott Gunter, VP of User Experience, Usability Sciences
  • Lindsay Wassell, Partner & Consultant, KeyphraSEOlogy
  • Gerard Bush, Chief Creative Dir, The brpr Group
  • Rob Ousbey, VP Operations Seattle, Distilled
  • Jim Tobin, President, Ignite Social Media
  • Kevin Pomplun, CEO, SkyGrid
  • Sherry Bastion, Web Creative Director, Lenovo
  • John Lovett, Sr Partner, Web Analytics Demystified
  • Mike Relm, Relmvision
  • Lynette Montgomery, VP Ecommerce, Burt’s Bees
  • Noah Dinkin, Co-Founder & President, FanBridge
  • Jessica Bowman, SEOinhouse.com
  • Donna Bedford, Global SEO Lead, Lenovo

​Register today, prices increase September 1st

Buddy Media: boosting brands with Facebook

Friday, October 29th, 2010

By Allan Maurer

Jeff Ragovin

Jeff Ragovin - Chief Revenue Officer, Buddy Media

NEW YORK – By now most big brands know social media can give them a boost or cause them trouble, but managing social campaigns can prove daunting without savvy help. That’s one reason Buddy Media has had so much success with its social media management system, which is already used by Johnson & Johnson, Borders, Crate & Barrel, Ford Motor Company, Donna Karan, Armani Exchange & GNC, among other top clients. Just today the company added an additional $5 million to the $25 million C round the company announced earlier in October.

The company is laser-focused on Facebook at the moment, says Jeff Ragovin, chief revenue officer, who is one of more than 100 top Internet thought leaders participating in the upcoming Internet Summit in Raleigh, NC, Nov. 17-18.

“At this point, we’re working with over 300 brands and in every vertical,” Ragovin says. They include universities, consumer brands such as Coca Cola, entertainment companies such as ABC and NBC, and many retailers and fashion firms.

Buddy Media, which launched at the same time as Facebook, has created a thriving niche for itself, Ragovin says, explaining, “We help brand marketers control everything in Facebook from a single platform. We help them schedule updates, track engagement, set up filters, and create customized tabs where people can engage with the brand.”

It includes a robust set of analytics.

Finding out what works on Facebook can require some expertise. Ragovin describes how an ABC soap opera, “General Hospital,” which he says “I’ve never seen in my life,” had made 30-40 status updates on its Facebook page without stirring any customer engagement. So Buddy Media suggested, they change the tone and talk about what was going on in the soap with status updates such as “Should Luke and Laura have had sex last night?”

That kicked responses up from about 10 comments to 10,000.

Buddy Media also helps brands use polls to test out certain ideas. Budweiser, for instance, asked fans which of three bottles for their Bud Light Golden Wheat they preferred.

One site Ragovin says is using Facebook well, with the help of Buddy Media, is Borders. We went to the Border’s Facebook page and “liked” it a week or so ago, and have received several enticing offers from the book seller since. “They’re training people to come to their page every week for those offers,” he says.

One Borders campaign that worked well, he says, was focused on National Dog Day, of all things. Borders asked people to upload a photo of their dog to the Borders Facebook page and within a few hours, 919 did. “They weren’t selling any books, doing that. They were creating a community,” notes Ragovin. Not to mention that their messages now go to 919 new Facebook feeds.

The average person may have about 130 friends on Facebook, each of whom may now see that Borders activity, with the potential of “Creating a whole new chain reaction.”

Buddy Media started working with Borders in July when they had 140,000 fans. “They just broke 400,000,” Ragovin says. “Their page is taking off.”

The Buddy Media platform costs about $3,000 to $5,000 a month and the company also sells strategic and creative services.

Ragolin says he’ll be talking about how people can take advantage of certain Facebook features when he attends the Internet Summit in a few weeks.