By Allan Maurer

DURHAM, NC – Several months ago, Google approached Durham-based Shoeboxed.com, a receipt and business card management company, about becoming part of its just launched Google Apps Marketplace. Now it is one of the first 50 or so firms Google has included in the new service.

Shoeboxed is a feature-rich web application that allows users to manage their receipts, business cards, and other important financial data from anywhere in the world with just a browser and an internet connection.

Google’s online apps marketplace fits in with its ongoing efforts to move the world to cloud computing and running apps in browsers rather than by installing them on hard drives.

Google has lined up more than 50 software sellers for its store. It will keep 20 percent of sales revenue.

Trend: small businesses using tech to grow

Stacy Chudwin, director of communications at Shoeboxed, tells us the Google apps store includes four of the five founding companies of the Small Business  Web. Founded a year ago by Shoeboxed, BatchBlue, Freshbooks, Outright, and MailChimp, the Small Business Web now includes more than 70 companies.

Email marketer MailChimp, based in Atlanta, one of the Small Business Web founding companies, is also now part of the Google Apps Marketplace.

The mission of the Small Business Web, Chudwin says, is to create “a movement to bring together like-minded, customer-obsessed software companies to integrate our respective products and make life easier for small businesses.”

Now, she adds, “Google has taken that mission to a whole new level.”

“The Google Apps Marketplace is just a milestone in a much bigger movement sweeping the nation: small businesses are tapping into innovative, inexpensive technology solutions to grow their businesses and revitalize the economy,” she says.

A natural choice

Taylor Mingos, founder and CEO of Shoeboxed said in a statement, “Shoeboxed is committed to leading the marketplace toward a paperless office with digitization and intelligent online processing of documents, so integrating with Google Apps was a logical choice for us.”

Chudwin says Shoeboxed intends to add even more functionality to its app.

Online:

Shoeboxed app at the Google Marketplace

For more details about Shoeboxed see:

Shoeboxed offers service to digitize those receipts

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Tags: Atlanta, Durham, Google Apps Marketplace, IT, MailChimp, Shoeboxed, small business